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Marithé + François Girbaud

Marithé and François Girbaud have been visionaries from their very beginning.
Already in 1967, they were the first to pre-wash denim. They introduced the industrial method to age denim in 1972, started CLOSED in 1977, and in the ’80s they were already creating clothes that now would be defined as streetwear.


In 1984, they invented “destroyed” denim, and in 1987 they used a sport fabric, “moser,” initially intended for sports garments, for urban use.
In the early ’90s, Girbaud explored new ways to wash and produce used denim with far fewer ecological consequences.
The very concept of baggy jeans was also invented by the duo, and the list goes on.

After a decade of pausing their creations in Europe, Marithé and François Girbaud are back in Europe after signing a license with We Care About.
After testing several series through pop-ups and “cabines,” the time is ripe for a full comeback of GIRBAUD.

https://www.girbaud.com

A.P.C.

Founded in Paris in 1987 by Jean Touitou, A.P.C. (Atelier de Production et de Création) offers timeless, long-lasting pieces to customers searching for quality, authenticity and charisma.

A.P.C. focuses on simplicity, durability and versatility. Centred on quality fabrics, each creation is demure yet classic, incorporating a touch of irreverence that sometimes verges on eccentricity. A.P.C.’s denim and demi-lune bag represent the brand’s commitment to quality, timeless design and attention to detail.

Impeccable tailoring and a discreet look characterise the A.P.C. silhouette, with clothes designed to reveal the wearer’s personality rather than the other way round. Aimed at the style-confident who prioritise environmental concerns, A.P.C. appeals to people who value quality over quantity and appreciate the beauty of simplicity. 

A.P.C.’s core values derive from authenticity and transparency, combined with a sense of belonging and sustainability. 

www.apcstore.com

Nanushka

Founded in Budapest, by Sandra Sándor in 2005, Nanushka designs womenswear, menswear, and accessories made from carefully chosen materials with low-impact credentials. Focusing on craftsmanship, detail, and fabric, Nanushka builds an elegant, modern wardrobe that combines traditional craft with contemporary design. Celebrating the beauty in imperfection, Nanushka brings pure design and conscious creativity together in a refined bohemian perspective informed by travel, innovation, and respect for heritage.

Under the creative direction of Sandra Sándor and the leadership of Peter Baldaszti, Nanushka, as a fashion house, has brought Central European design to the forefront of the fashion industry, making it the first of its kind.

A natural extension of the brand’s elevated aesthetic, Nanushka’s Stores and Cafés offer a welcoming sense of community globally in Budapest, London, New York, and Shanghai.

Nanushka’s purpose is to redefine luxury, responsibly and authentically, by innovation through craft, instilling function in beauty, while embodying the essence of Nanushka: spirit shines through matter.

www.nanushka.com

Missoni

Missoni’s accessories line, renowned for its vibrant colors and bold patterns, adds a touch of luxury to any outfit.
From scarves and kaftans to beanies, each piece is crafted with meticulous attention to detail, reflecting Missoni’s commitment to quality and style.
Whether it’s the brand’s signature zigzag scarves, versatile kaftans, or cozy beanies, Missoni accessories exude timeless elegance and sophistication, making them a must-have for fashion enthusiasts worldwide who seek both style and comfort.

www.missoni.com 

Zarina Rouge

Zarina Rouge is a Belgian label creating sustainable and high-quality handbags for the modern, creative woman. Its goal is to enrich the daily wardrobe with playful yet practical bags. The collections bring a sense of ease and elegance to every silhouette. Colour is essential—it’s what makes an outfit unique. That’s why Zarina Rouge offers a wide range of colours, allowing customers to brighten up their neutrals with a pop of colour, while also complementing their look with timeless neutrals.

https://www.zarinarouge.com

La Couverture

La Couverture is a distinctive capsule collection of accessories and outerwear that redefines sartorial elegance. Inspired by fashion’s origins, the project centers on a single sheet of fabric, torn, wrapped, or knotted, and offered in one universal size. Each piece contrasts traditional craftsmanship with modern aesthetics, creating a striking balance.

At the core of the collection lies a signature blanket coat, tailored with two distinct sides: one sophisticated, the other vibrant and creative. This duality provides both versatility and timeless appeal.

The collection is the creation of Saadia El Fatimi, a globally experienced designer with a rich background at prestigious brands like Marithé + Françoise Girbaud, Roberto Cavalli, and Ermanno Scervino. Saadia combines haute couture expertise with a deep respect for fashion’s roots. Her innovative vision has also led her to co-launch two fashion brands and collaborate with top design schools, such as Polimoda in Florence, shaping the next generation of talent.

Rotue

 

Rotue is a contemporary shoe brand driven by a passion for standing out. The brand invites individuals to unleash their inner creativity and make a statement with every step. Rotue is designed to be a steadfast companion through life’s highs and lows—whether it’s offering strength during heartbreak, dancing on tables while belting out timeless singalongs, celebrating a grand career debut, or navigating life’s memorable missteps.

At Rotue, every significant moment in life is seen as having its own soundtrack. Each pair of shoes is named after songs that define unforgettable moments in a woman’s life. This musical connection creates a unique and powerful bond within the brand’s inner circle, resonating deeply with its community.

The mission of Rotue is to empower women to make a difference simply by embracing their true selves. For those who may not yet see their own potential, Rotue is there to help uncover it. The right pair of shoes has the power to transform perspectives and open new possibilities. Taking risks is a vital part of the journey, and no woman who has achieved greatness did so without daring to take a few along the way.

 

Retrofête

Founded in 2018 by Ohad Seroya and Aviad Klin, the American brand Retro quickly became a must-have label, redefining the essence of glamour in the modern era. With a fan base including style icons like Gwyneth Paltrow, Taylor Swift, Alessandra Ambrosio, and Jennifer Lopez, Retrofête offers spectacular fashion at compelling price points. The collection draws subtle inspiration from the 1980s, embodying elegance and glamour as its leitmotif.
 

L’Agence

L’Agence was founded by Jeff Rudes and Margaret Maldonado. Rudes, also the co-founder of the American cult denim brand J BRAND, has seen a recent shift in the company’s leadership with the emergence of Tara Rudes-Dann, his fresh and glamorous niece, who is increasingly shaping the development of L’Agence.

L’Agence embodies the confident and effortlessly chic spirit of Southern California, offering a comprehensive range of wardrobe essentials, from basics and denim to tailored suits, dresses, and spectacular one-of-a-kind couture pieces. It’s a wardrobe for the modern chameleon, seamlessly transitioning from airport to gala, beachside to boardroom, with style and grace.

Today, boasting over 300 stores across the United States and with a presence in major retailers such as Bergdorf Goodman, Neiman Marcus, and Saks Fifth Avenue, L’Agence is setting its sights on European expansion, including the highly anticipated opening of its first store in Paris in June 2024.

 

Frame

FRAME was founded by Swedish entrepreneurs Erik Torstensson and Jens Grede in 2012. After being acquired by Nicolas Dreyfus a few years ago, the company achieved a turnover of $150 million and relocated its offices to New York. 

With celebrity fans including Poppy Delevigne, Karlie Kloss, Miranda Kerr, Katie Holmes, and Doutzen Kroes, FRAME continues its expansion by evolving into a full-fledged ready-to-wear collection while maintaining its reputation for offering the most comfortable denim in the world. 

With flagship stores opening in Paris, FRAME is conquering Europe and solidifying its position as the number one American denim brand.

www.frame-store.com