Frankie Morello

The new “Frankie Morello” project is an evolution of the species.

An Evolution so as it occurs in nature, where animals and plants change their appearance as well as their colours according to the habitat in which they live: some of them try to camouflage within the environment, others try to show them off by flashy colours.

The project was carried out as a design-graphic evolution aimed at making the distinctive brand characteristics contemporary therefore evolving them and making them current.